Apply blinc like regular mascara. It is important that you do not use conditioners, lotions, etc. before applying the mascara. blinc requires a dry, clean surface in order to adhere properly to your lashes. It takes blinc about two minutes to set and begin forming the tiny "tubes" around your lashes. Do not let it set before applying another coat in order to build. Keep adding coats until you are satisfied with the volume, length and degree of lash separation before blinc mascara sets. Once it sets, you can no longer build. To remove this unique tubing mascara, simply rub gently with water and the product will slide off easily.

Dr. Schlessinger’s Notes

1) The unopened shelf life of blinc Mascara is two years.

2) About once a week, we recommend that you use a slightly dampened Q-tip to wipe around opening of the mascara. This will prevent dried mascara from forming on the outer rim of the container, which can seal the tube shut or pull out the rubber stopper. It is also important to make sure the product is closed tightly to prevent bacterial growth and oxygen from getting inside the tube.

3) It is recommended that you discard any mascara after three or four months to prevent bacterial growth.